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Tuesday, October 21, 2008 from 8:00 AM - 10:00 AM (ET)
Watertown, MA
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Social Networks have been the talk of the Internet for the past year, yet for enterprises, the real action may be out of public view. Internal social networks are transforming knowledge management, communications at employee relations and very large companies, fulfilling through peer-to-peer relationships the promise of early intranets. Forrester has estimated that behind-the-firewall social networks will be a $4.6 billion market in four years. A recent study by Awareness found that six percent of organizations already have deployed internal-facing communities and 33 percent indicate they plan to deploy them.
This session examines the benefits and best practices of internal social networks with a particular emphasis on where to find the payoffs and how to encourage employee adoption.
Speakers:
Joan DiMicco, Research Scientist, Center for Social Software, IBM Research
Donna Cuomo, PhD, Chief Information Architect, The MITRE Corporation
Social Media Cluster Sponsors:
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Formed by the powerful combination of Mass Software Council and New England Business and Technology Association, Inc., the organization is dedicated to fostering entrepreneurship and promoting the success of companies that develop and deploy technology across industry sectors. The Mass Technology Leadership Council accomplishes its mission by conducting educational programs and hosting signature events, facilitating networking between industry executives and potential partners, investors, and customers, sponsoring research on the industry, engaging in activities to enhance the quality and quantity of the next generation of technology professionals, advocating in favor of technology policies that promote innovation and entrepreneurship, and recognizing industry-leading companies and people.
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